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The Journey Towards Understanding Human Needs as a Dynamic System

The Heifetz Matrix is a dynamic experiential model that suggests a fluid inter-relationship between human needs and emotions. It organizes needs into Needs Pairs, formulates the idea of Individual and Tribal needs, names Physical Aliveness as a need, suggests that certain emotions serve specific needs and offers ways of getting people safe.

The Heifetz Matrix creates a language to orient the mind, and a compass to work strategically with needs and emotions. The Matrix supports a range of applications from designing corporate culture to communicating through conflict.

Introducing The Heifetz Matrix

A Holistic Framework Consistent with Developmental Psychology

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A Systems Model

A systems approach to human needs wherein needs interact and react in predictable patterns beginning in childhood, and continuing throughout our lives to keep us safe, preserve relationships and support social survival. Wounded needs dislodge these patterns.

Hungers

“Hungers” are defined as fundamental cravings that mark stages in early childhood with two aspects - one need that strengthens the individual and another which bolsters the “tribe.” Hungers direct perception and motivation, helping us discern whom to trust.

Emotions Serve Needs

Emotions emerge as early childhood milestones because they express important building blocks in developmental awareness and individuation. Core emotions make our Hungers visible through nonverbal communication expressed by children.

Physical Aliveness

Physical Aliveness is our compelling drive to seek pleasure and vitality. The expression of life force is intertwined with embodied self-awareness, self-regulation and survival with the potential to expand towards curiosity, pursue pleasure and avoid pain. 

Hunger For Power

The Hunger for Power is satisfied by the needs for Autonomy & Fairness. Power can enable each person to assert their boundaries with courage and determination when grounded clearly, constructively and compassionately.

Fairness vs Justice

The distinction (Fairness vs. Justice) emphasizes sustainable relationships over retribution or punishment. Fairness tends to elicit emotion, which can restore and rebuild relationships. Fairness, unlike justice, fuels rules and rituals of reciprocity.

HUMAN NEEDS ARE NOT BUILT AS A PYRAMIDAL HIERARCHY

Identify the Hungers, Needs and Emotions

Perceiving any need at risk can trigger the defense response. The autonomic nervous system reacts as if one’s existence is threatened because all needs are designed to support survival. Resilience builds on our adaptive ability to see abundance and opportunity when facing unmet needs. Our personal freedom grows when we can hold the space between stimulus and response, to choose our responses versus acting out of reactive patterns. To think and feel at the same time is a great challenge.  
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Who we are

About Deborah Heifetz

“Dr. Deborah Heifetz is an extraordinary woman with a background that is just as extraordinary.”       
                                  – Ladies Drive, no. 47, Fall 2019

Deborah Heifetz has a PhD in social anthropology, a Masters in Dance Ethnology and a Bachelor’s in Genetics. A certified mediator, She was an advisor to the Crisis Management Team of the Israeli Security Forces and consulted in mediation initiatives between Israelis and Palestinians. Until recently she taught at Tel Aviv University topics ranging from Dancing Identity to Culture, Conflict and Community Development.

She is a Laban Movement Analyst and integrates the therapeutic systems of Somatic Experiencing – a tool to heal personal and collective trauma. To pass on her 30 years of experience, she co-founded BraveHearts International, located in Cologne, jointly with her husband.

Privately, the Israeli, who was raised in Beverly Hills, lives with her German husband at the idyllic Orta-Lake, in the north of Italy.

Deborah is not someone with whom one just has a little chit-chat. Within a few moments, she inspires with her fascinating story.

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What we offer

Courses Designed to Meet Your Goals for Personal Growth

Introduction to The Heifetz Needs Matrix

An introduction to the basic principles which make up the Heifetz Needs Matrix philosophy. More copy and a call to register for this course offering.

HNM Advanced Study

Advanced 1-on-1 studies designed to allow for deeper exploration into the concepts of the Heifetz Needs Matrix. Additional sell copy and how to register go here.
“Between stimulus and response there is a space. In that space is our power to choose our response. In our response is our growth and our freedom.”
Viktor Frankl
Man's Search for Meaning
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Distance Learning Using Online Tools

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